Graphics card costs are expected to climb further throughout 2026, as both Nvidia and AMD are reportedly preparing to raise the prices they charge manufacturing partners. Following an initial report regarding Nvidia, recent leaks suggest AMD is also moving to adjust its wholesale pricing.
Reported Price Increases
According to a report from the Taiwanese outlet Economic Daily News, Nvidia is increasing prices for manufacturers like Asus and MSI by as much as 30 percent. While the exact impact on the consumer market remains unconfirmed, industry observers note this could represent one of the largest price spikes for GPUs this year.
AMD is also reportedly planning to follow suit. Hardware leaker Harukaze5719 claims that AMD is preparing a 10 percent price hike for its partners. This follows an existing trend of rising costs; for instance, the Radeon RX 9070 XT, which launched with an MSRP of $600, has recently been listed on Newegg between $700 and $750.
Market Impact and Availability
The potential price increases come amid broader concerns regarding memory availability and hardware costs. As prices shift, budget options are also being affected; AMD recently introduced the RX 9050, a low-end card featuring 4GB of VRAM priced at $280. Digital Foundry has expressed concern regarding the 4GB capacity, noting that many modern games do not scale effectively to systems with such limited memory.
Source Reliability
This report is based on information provided by Economic Daily News and hardware leaker Harukaze5719. Confidence Score: 58/100. While the reports are attributed to industry-specific sources, the final retail cost for consumers remains speculative as manufacturers have not confirmed how much of these wholesale increases will be passed down to the buyer.